Chipotle has never fully recovered from that stretch a little while back where they made a bunch of people sick from E. coli, so now, they’re turning to a time-tested tradition to win back their fans: Drown ’em in hot melted cheese and booze.
Chipotle’s test restaurant in New York City is now experimenting with QUESO DIP. And if it’s a hit there, it could expand out to more stores soon.
And that’s not their only plan for a new menu item, either . . . they’re also testing out frozen margaritas. (Eater)