Halloween has really SKYROCKETED in popularity over the past decade or so . . . and it just keeps getting bigger.
The National Retail Federation just released its annual report on Halloween, and this year, Americans are going to spend $9.1 BILLION . . . which is up 8.3% from last year, and an all-time record.
That’s also almost THREE TIMES more than 2005, when we spent $3.3 billion. So if you use our spending as a sign of how much we like Halloween, that means it’s tripled in popularity in 12 years.
So how will we spend all that money this year? $3.4 billion will go to costumes . . . $2.7 billion on candy . . . $2.7 billion on decorations . . . and $410 million on greeting cards.
The study also found that 71% of people plan on handing out candy this year . . . 49% will decorate their house . . . 48% will wear a costume . . . 46% will carve a pumpkin . . . 35% will go to a party . . . and 31% will take their kids trick-or-treating.