(Undated) — More Americans are shopping for Black Friday deals on their phones. Adobe Analytics says consumers spent three-point-seven billion dollars buying goods online on Thanksgiving Day, and for the first time more than one-billion-dollars was spent in purchases by phone. The total spent is a 28-percent increase over a year ago and makes Thanksgiving Day the fastest growing day for e-commerce sales in history. Analysts say the increase in online sales is starting to impact the traditional brick-and-mortar Black Friday shopping. Malls are reporting that 86-percent say traffic is about the same as last year, but 14-percent said it is less. None reported that there was an increase in traffic at their malls from last year. Consumers are expected to spend six-point-four billion dollars on Black Friday, which would match or exceed the amount spent on Cyber Monday last year.
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11-23-2018 15:16:03